Founded in 1957 by boxing legend Archie Moore and carried on by his son Billy, the program uses boxing as the backdrop for lessons about life, character and citizenship. The most common result being a trans-formation for boys and girls who don’t fit in, to those who fit in well with others, as well as fit comfortably within their own skin.
As a trainer of note for many years in professional boxing, Billy Moore wishes to focus strongly on youth as a promise to his father as well as to himself. The guiding principle of both father and son has always been: “When task is once begun never leave it until it is done. If the labor is great or small, do it well or not at all.”